Surf culture today has clearly evolved from the beach-bum culture it was born from a few decades ago. Now, non-surf brands are recognizing the marketing appeal and market potential of this sport lifestyle and churning out fancy schmancy products. However, we will give credit to Boutique surf-centric staple Inodek for its creative take on a limited edition pocket-size wax kit which was the collaborative effort of New York creative designer Todd St. John and Inodek.
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The unique design takes a chapter out of surfboard shaping planes, while the container measures 2.75 inches across fitting most circular wax molds. The comb tines on the bottom edge and scraper are detachable from the lid, which is held together by two magnets. Focusing on sustainability and anti-deforestation values, the kit is crafted with fallen Nicaraguan Nogal trees, forming a smooth surface which blends well with wax scraps to cause minimal mess. This special wax kit is available for $95 from Indoek’s online store.