Cypress, CALIF. (December 6, 2016) – Vans honors snowboarding legend, Jamie Lynn with the debut of the Vans V-66 snowboard boot in Jamie Lynn’s signature colorway. A strong lace-up snowboard boot built for every rider and terrain, the V-66 snowboard boot embodies a classic Vans look, built with the technology and support demanded by snowboarding’s most iconic style pioneer, Jamie Lynn.
A true innovator of snowboarding style and part of the Vans family for over 18 years, Jamie has helped cultivate today’s snowboarding landscape. Not only known for his trademark backside air’s and classic style, he is also a gifted artist, skateboarder, and musician.
The Vans V-66 in Jamie Lynn’s signature colorway sees an elevated aesthetic this season, boasting premium material and function while highlighting Jamie’s own vibrant Pacific Northwest-inspired artwork. The V-66’s traditional lace-up boot construction is packed with features carefully engineered to form an all-terrain boot with freestyle inclinations. The Tongue Lock Down System helps pull down the tongue as you tighten the boot at the instep to eliminate heel lift, and the Reach Around cuff strap attached to the inside shell of the boot allows snowboarders the choice of wrapping the strap around the internal liner or the exterior tongue, providing a custom fit. The V-66 also features an internal wrap harness for a more personalized fit, Waffleflex outsoles for lightweight performance, heat-moldable Response liners for a dialed-in fit with precision response, and dual-density UltraCush V2 footbeds for mechanical support and dampening. Vans expands Jamie Lynn’s signature footprint further to include a SK8-Hi MTE, showcasing his unique artwork on the sidewall, in addition to a Vans Slip-Er to provide the full off-mountain kit.
The Jamie Lynn V-66 snowboard boot is available online and in stores now. To learn more about Vans snow boot technology and to find an authorized dealer near you, visit Vans.com/snow.